Ballmer – Office for iPad – Kinda, sorta, maybe, not really…

Office for iPadYour guess on whether MS will release Office for iPad is as good as anyone’s…

What follows is a brief rant on the Office for iPad rumors that have been circulating for a few years.

First there was a screen shot, then a denial, and then a confirmation. Then a retraction and then the rumors started up again with the release of Office 2013 and Office 365. The latest word on the street is that Office for iPad – thought to be called Office Mobile – is a definite maybe; and Ballmer may be the one to put the kibosh on the whole ordeal.

I’m sorry… at this point, Microsoft needs to come out and either say yes or no to the Office for iOS rumors and put the speculation to rest. They aren’t doing themselves any favors, and with the way some of the headlines and tag lines are reading, Steve Ballmer isn’t doing himself any favors either.

According to an article by ComputerWorld, Steve Ballmer is putting the kibosh on the whole project himself. Apparently, Microsoft has an issue with Apple taking 30% of the cut on the app. While I don’t blame them – who would want to give another company 30 cents on every dollar they make on the sale of any given product – all of the speculation around MS Office for iOS really needs to stop.

In my opinion, Microsoft needs to come out with a firm statement on the development of the app. Is it in the works or not? Then they need to figure out a way of delivering it. The problem is obviously Apple’s 30% cut on the sale of the app as well as 30% of all in-app purchases. There’s probably a way to crack that nut; but I’m not 100% familiar with Apple’s rules on paid vs. free apps, subscriptions in apps, etc. in their iOS Developer Agreement.

I think the easiest way around this is to make Office Mobile a free Office document reader. If you want to edit, documents, you’ll need to sign into your Office 365 account, which will, of course, require a subscription. If that’s not 100% compliant, then there may not be a way for Microsoft to deliver the solution without paying Apple 30%, or negotiating a new deal for the app, which I’m nearly certain Apple isn’t going to do.

Any way you slice it, Microsoft needs to make a decision – Office Mobile for iOS yes, or Office Mobile for iOS no. Either way, they need to make a decision, communicate it and then follow through. All of the rumor crap that’s going on and the “Office through a browser” crap that Ballmer is currently suggesting needs to get resolved.

Related Posts:

Microsoft Should Focus on Innovation

Recent MS Survey Wants to Ask Users How it can Improve Customer Support…

Sorry… I’m not trying to make a mountain out of a molehill, but I really just can’t let this go.

I recently agreed to take a Microsoft survey on TechNET satisfaction. I’m a TechNET Pro subscriber and have been for about three years. It’s a great value, especially if you use MS software and have more than a couple PC’s to install it on.

One of the questions near the end of the survey asked – “To provide a better Customer Support experience, who could Microsoft best learn from, and why?”

My answer is below; but the point is not the first part of the first sentence – “Apple; but MS’ problems aren’t customer support, its relevance in the industry. Surface is a good start, but its WAY overpriced. MS should have taken the financial hit and priced Surface RT & Pro tablets for volume, not margin.”

The question came near the end of the survey; but it really didn’t sit well with me. I give MS high marks for being concerned about customer support; but they have bigger fish to fry than that. They need to figure out how to get back in the game.

Their Surface RT and Surface Pro tablets are significantly over priced. Similar partner products are not going to undercut the base level prices MS has set for both tablets at $499 and $899 respectively; and regardless of how awesome they may or may not be, this is a problem. MS Surface tablets should be priced to compete with 3rd party Android tablets – the Kindle Fires, the Galaxy Tabs/Notes which are low to high end respectively. Surface tablets should top out at $499-$599. Not start there.

Microsoft’s approach is to compete directly with Apple in both feature and price sets. They can’t afford to do that. Not at this late date, not with their late to market products in a market place that’s saturated with better established, competitors with more mature products. They need to come in low priced and fight the volume/low margin battle before stepping it up a notch. By pricing things where they are, I’m afraid that Microsoft has priced themselves right out of the market, and possibly, right out of business.

Windows 8 is likely the company’s last big (relevant) hurrah if it doesn’t take. While many enterprise customers will likely stick with Windows XP and Widnows 7 for a number of years to come, once support for both finally sunsets, moving business users to Windows 8 may be problematic.

In my opinion, the best thing that MS can do is push Windows 8 with all of the tools they have. This includes both Surface RT and Surface Pro tablets, and having them available at a much more attractive price point could have been huge for them. They chose to hit their margin targets on individual units rather than via volume.

It was a choice to make. I think it’s the wrong choice, but honestly, only time will really tell there. We’ll have to wait and see.

Related Posts:

Stay in touch with Soft32

Soft32.com is a software free download website that provides:

121.218 programs and games that were downloaded 237.780.356 times by 402.775 members in our Soft32.com Community!

Get the latest software updates directly to your inbox

Find us on Facebook