Microsoft Redefines Surface

Microsoft has redefined their Surface Pro line of devices

The big Microsoft hardware announcement was 2015-10-06. Everyone and their brother was anticipating the unveiling of the two new flagship Windows Mobile 10 devices (the 950 and the 950XL) as well as a Surface Pro 4. Based on what I’ve seen so far, I think everyone got a little bit more than we initially thought we were going to get.

The flagship class phones were desperately needed. Microsoft hasn’t released a flagship classed phone in – literally – years. So both the Lumia 950 and Lumia 950-XL are very well received. Features that include the Continuum Dock, provide for a complete mobile to desktop experience. Something like that might work very well in an existing desktop, and would make it a lot easier to use existing equipment with your current notebook setup.

Honestly, I have doubts about how useful its going to be, given that the current computing paradigm hasn’t completely changed over to Mobile… at least not yet; and at least not in the enterprise (where this may have the best opportunity for success).

surface book

The Microsoft Surface Book (shown off in a video by Microsoft on YouTube, here) is a really neat ultrabook. Unlike the Surface Pro line of devices, the Surface Book is marketed as a laptop, and not a tablet. In fact, the tablet isn’t called a tablet, it’s called a “clip board.” It has touch and while the device will come away from its keyboard, its clearly NOT meant to be used as a slate device, without its keyboard (containing extra battery and discrete graphics adapter – at least in the higher end models) for an extended period of time. It only has three (3) hours of battery life as a clip board device.

The table above compares the Surface Book to both the MacBook Pro and the Dell XPS 13. The Dell is a decent computer; but it’s clearly outclassed by both the MacBook Pro and the Surface Book. The only REAL thing that it has going for it is affordability, due in large part to the premium price tags of both the MacBook Pro and the Surface Book.

There’s something to be said for that.

Build and component quality on the Dell may be far below the other two, but it IS approximately half the price of both, making it much more likely to end up in a work situation near you. The MacBook Pro is a premium laptop. Its components and build materials are high quality, and Macs have been known to last for seven to ten years – if well cared for – before having to be replaced due to breakage or parts simply wearing out. The Dell doesn’t have a snowball’s chance of having that happen. Its components are composites and plastics.

The build quality on the Surface Book may be on par with the MacBook Pro; but I haven’t really had a chance to put my hands on one, so I really don’t know for certain. However, there are serious issues when it comes to the Surface Book and its price point.

  1. Microsoft is NOT Apple
    Bluntly put, there’s no way this device is worth a maximum of $3,200 ($3462.92 after tax in Chicago, IL). Microsoft products don’t have the same level of build quality or longevity that Apple products do. Based on this point alone, the Surface Book is seen by many to be grossly overpriced.
  2. The Surface Book is a New Class of MS Device
    The main idea behind the Surface line of products was for Microsoft to show the capabilities of Surface, hoping that OEM’s would build similar features into their own products. While that’s morphed a bit with the release of Surface Pro 2, Surface Pro 3 and Surface 3 – they’re more finished products than Surface RT/2 and Surface Pro 1/ 2 – Surface Book is a 1.0 product. If it follows the same product strategy, then the Surface Book is grossly overpriced. No other Windows PC (that I’m thinking of/ aware of) is priced this high (and those that may be aren’t selling well or aren’t targeted at the consumer market).

Microsoft needs to reevaluate the price points around Surface Book before the device actually hits the streets. It could have a much bigger launch and a vastly more successful product line if the price point was cut in half. I’d certainly buy one at half the current price without thinking twice… However, at its current price point, Surface Book will never see the inside of my office.

My original intent with this article was to discuss both Surface Book and Surface Pro 4, however, Surface Pro 4 is really nothing more than an evolutionary update of Surface Pro 3. From what I’ve been able to see, while it gets a nice performance boost, it’s really a “meh” kind of update. Surface Book took all of Surface Pro 4’s thunder. It’s unfortunate, but it is what it is.

Microsoft did, however, produce a cool vide on the new product. You can see it, here.

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