Facebook is Killing Me

This whole, “splitting-off-FB-Messenger-into-a-different-app-thing” is making be bang my head against a wall. Here’s why…

facebook-messenger-transparent-300x300It started with Apple, I think.  I think… and it was in early 2012 with the release of Messages Beta.  I published an article on InformationWeek about two years ago that covered this.  I also wrote a feature length review of Messages, which was new at the time.

While others may disagree and provide other info and stats, (and I welcome that in the Discussion area, below…) sending text messages via IP instead of GSM/CDMA has started a huge in-flux of messaging and texting apps to hit the market.  Now, Facebook is tossing their hat into the ring with Facebook Messenger.

Facebook has somewhere in the neighborhood of, like, one billion users. If each and every one of them send just one message a day, to just one of their friends, that’s one billion messages exchanged via their social network each and every day. That’s seven billion a week and 30.44 billion each month.

That’s a lot of messages (and only if each user sends just one message a day).

Facebook has been saying for months that it would be breaking the messaging function out of its mobile app and would be moving it to a separate app all together.  I find this very painful.  I’m a bit of a purist when it comes to my mobile experience.  The last thing I want on my phone is yet ANOTHER mobile messaging app.

I’ve been reviewing software for Windows, Mac, Pocket PC/ Windows Mobile, Windows Phone, Android and iOS for almost 20 years. I’m a software QA manager/ director and I can tell you with 100% accuracy – there’s a great deal of crappy software on the market.  Installing and uninstalling apps on to my mobile phone – a mission critical, communications tool for me – isn’t something I really like to do.  It tends to clutter up your device and trashes its performance, stability; and in many cases requires a wipe and reconfigure when its performance tanks and it acts buggy.    The LAST thing I want to have to do in order to keep current functionality, is install two apps to provide the current functionality I have in just one.

However, that’s what Facebook is doing.

In a recent note to its customers, Facebook states, “We wanted to let you know that messages are moving out of the Facebook app to our Messenger app, a free app that’s faster and more reliable for everyday messaging…. Soon, we’ll start guiding you to get started with Messenger. After a few days, you’ll also see a reminder notice in the Facebook app, where you’d normally see your messages. At that point, we’ll ask you to install Messenger or go to the Facebook website to view and send messages. You’ll still see new message notifications in the Facebook app, and it’ll be easy to switch between Facebook and Messenger.”

In short, if you do any PM-ing in Facebook on a regular basis, you’ll have to start using FB Messenger if you want to PM someone from your mobile device, from within Facebook. Facebook states that the swap to their Messaging app from the Facebook mobile app should be seamless, or nearly seamless. These changes won’t affect functionality experienced on the FB website on any platform or in any browser.

I’m not certain how Facebook monetizes all those messages people send and receive; but you have to think that there must be some financial angle for them to pursue this.  Perhaps they’re planning on implementing an ad supported app. I’m not certain… Any way you cut this, though, it’s another messaging app that I HAVE to install (if I wish to trade or view PM’s sent to me while I am using the Facebook mobile app). I hate that. I’ve got enough junk on my phone as it is with Angry Birds and Candy Crush… I don’t want to have to install another app, despite the messaging experience it’s supposed to provide.

Do you communicate via Facebook messaging with your friends a lot?  Will you continue to do so on your mobile device after Facebook removes its messaging functionality from its mobile app?  Will you install Facebook Messenger on your mobile phone and use it, or is it something that you’re just going to HAVE to install to keep all your current functionality?  I’d love to hear your thoughts on this in the discussion area, below. This is just killing me.  I hate installing separate apps for this stuff.  How about you?

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