The Next Item Up for Bids

Eddy Cue Apple SVP is offering a one hour lunch AND a 13″ MacBook Air and it’ll likely only cost you a couple hundred grand…

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Following Tim Cook’s lead, Apple SVP Eddy Cue has decided to offer an hour long sit down with anyone as well as a 13″ MacBook Air – valued at $1199 – to the highest bidder.

This “Fortune 500 Charity Dunk Tank” is a GREAT idea. The MB Air chaser is an awesome idea, as the winner not only walks away with a dozen or so selfies with Cue, but a 13″ MacBook Air as well. I’m certain that if you bring a Sharpie, you could get Cue to autograph the case, and/ or the box, as well.

Tim Cook’s last time out brought nearly $1.0M in a direct donation to the RFL Center for Justice and Human Rights, as that was his choice for the destination of the winning bid. This time, like Tim, Eddy will host up to two guests after they have both passed a security screen. Depending on schedules, you may have to wait up to one year before you get the sit-down; and Apple doesn’t cover travel or lodging. Honestly, if you’re going to be able to afford this, travel and lodging probably aren’t high on your worry list, though.

This is the one thing that bothers me the most about something like this. There’s NO WAY the little guy has a chance in the Hot Place to win this kind of thing. It’s clear to me that the bids for this auction will soar, like Tim’s did. For example, as of this writing, bids were currently up beyond $10,500. The whole sha-bang is valued at $10k, so it’s already reached saturation. Bidding started at $1000; and has quickly climbed to the current $10,500 over the past couple of days. Bidding started on 2014-06-20. The auction closes at 2:20p EDT on 2014-07-16.

These high bids are good for the charity; but as I said, the little guy doesn’t have a chance at scoring the sit down. And while I get it – it IS for charity, after all – it would be really great if something like this could also be around for the little guy.

I know, I know… and yes, it is a bit of sour grapes on my part, I freely admit it. I need a little cheese with this whine; but it WOULD be cool to have the sit down, don’t you think? I have a ton of questions I’d like to ask, and I’m certain that with YOUR help, I could come up with one HECK of a list, especially with up to a year’s lead time. After the general, “whaddaya wanna do?” stuff ends, I’d have all kinds of questions about internal development processes, challenges, product development processes, testing and prototyping processes, NONE of which, I’m certain Cue would (be willing to) answer. Still, it would be awesome to go to the campus and have the meeting.

If you won, what would you ask Apple SVP Eddy Cue? What charity would you like to see the winning bid go to? What charity would you donate to, if you won? Whom would you bring with you; or would you go alone? Why don’t you join me in the Discussion Area below, and let me know. If you’re gonna dream… dream big!

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