It’s Official – Hell Froze Over

Or Microsoft really did get a new CEO with fresh ideas…

Satya-Nadella-700x325

Satya Nadella is starting to make his presence known at Microsoft. Not only did Tony Bates and Tami Reller leave the organization, with additional executive changes still likely to be made; but Microsoft recently announced that its going to make its Xbox Live gaming service available on iOS.

Yes. You read that right…

Microsoft is seriously looking to bring its Xbox Live gaming hub to not only iOS, but Android as well.  Now the platform will be available on every major mobile OS, according to The Verge. The news broke due to a job posting at Microsoft that indicated that, “[Microsoft wanted to] create a modern framework that is open-source, lightweight, extensible and scalable across various platforms including Windows Store, Windows Phone, iOS and Android.”  Microsoft later confirmed the intent to revive social, mobile gaming. Currently, that effort is blocked by proprietary networks, like Apple’s Game Center.

There’s huge money to be made, here. Limiting mobile gaming to their own platform, Windows Phone and Windows Store, is hurting Microsoft right now.  There aren’t a lot of users on either mobile Microsoft platform, and there are literally millions on both iOS and Android that could provide a huge revenue stream for Microsoft. Xbox is an immensely popular console gaming platform, and not every Xbox user is a Windows Phone user. Being able to play Xbox games, with saved progress from your console and vice versa, will be a huge win on both the iOS and Android platforms.

It’s clear to me that this is a result of Satya Nadella’s new influence. Prior to that, I don’t think either Ballmer or Gates would have sanctioned this kind of move. Julie Larson-Green’s “One Windows” mantra also wouldn’t have supported this effort. It deemphasizes Windows, or at least would have in the eyes of the older organization.

So is this a good idea?  Do you have an Xbox and carry either an iPhone or an Android smartphone? Do you want to see an Xbox Live gaming hub on iOS and Android devices? Is that a good idea, or is this just going to make things weird?  I’d love to hear your thoughts on the whole matter. Why don’t you join me in the discussion area below, and let me know what you think?

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